The Regional Sales Manager is responsible for effectively and efficiently increasing the distribution and sales with both new and existing retailers thru the conventional, mass, natural, and specialty classes of trade. Primary focus on delivering both annual sales and profit objectives.
Essential Characteristics:
- Integrity – honest and having strong moral principles
- Goodwill - friendly, helpful, and positive attitude
- Results Oriented – exudes passion, pride and a commitment to succeed
- Assist tradeshow setups, ability to type, talk and communicate, visual ability to use a computer and calculator, move around facility, ability to travel as job requires
- Achieve annual sales & profit goals for your assigned region to attain company goals
- Build and sustain relationships with key retailers at the headquarter level, with special emphasis on category management and buyers
- Provide leadership and direction to the brokers, distributors and retailers to meet goals. Proactively seek opportunities for brands at key retailers and distributors
- Manage, educate, motivate and monitor the broker sales force, conveying all brand and assortment objectives, key product attributes, and how to most effectively merchandise the products
- Develop annual customer plans designed to expand distribution and accelerate profit and growth. Proactively manage annual sales budgets and trade spending for all brands within your region
- Using information from data analysis, promotions, budgets and objectives, assist in developing forecasts by brand, by retailer and by month
- Work with the Category Analyst to develop effective presentations that outline current market conditions, market trends, customer needs and our competitive advantages. Utilize syndicated data to identify sales opportunities
- Communicate solutions and feedback to sales and marketing leadership to make sure that we are providing the best products for retailer and category success
- Share best practices and competitive insight from one market/region to another to maximize overall company sales
- Implement all tracking/reporting tools in conjunction with Sales and Finance
- Attend trade shows as required to benefit the business
- Work collaboratively with other departments on a regular basis including Operations, Finance and Customer Service
- Exercises discretion and confidentiality in all dealings and negotiations involving sensitive company information
- Manage difficult client/customer situations.
- Identify and resolve problems and respond promptly to customer needs
- Bachelor’s Degree (preferred) and 5-7 years’ experience in consumer-packaged goods thru Sales, Category Management or Broker positions
While we thank all applicants for their interest, only those selected for an interview will be contacted.
EQUAL EMPLOYMENT OPPORTUNITY: Waymouth Farms, Inc. is committed to providing equal employment opportunities in all employment practices. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, citizenship status, marital status, age, disability, protected veteran status, sexual orientation, or any other characteristic protected by law.
- Self-motivated, self-starter, strong leadership and management ability
- Proven consumer packaged goods sales track record at key accounts
- Strong presentation and interpersonal skills
- Understanding of manufacturer, broker, and distributor roles and functions
- Strong organizational skills, detail oriented and able to multi-task
- Assertive, creative, team player and proven sense of urgency
- Ability to motivate and gain cooperation from others
- Proficient with computers and Microsoft Office – PowerPoint, Excel and Word, as well as syndicated data (IRI, Nielsen, SPINs)
- Ability to travel up to 40% of time
