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Michigan Apple Committee

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Employer Introduction

The Michigan Apple Committee was originally established as the Michigan State Apple Commission in 1939 as a commodity group representing Michigan Apple growers. The Michigan State Apple Commission became the Michigan Apple Committee as part of Public Act 232 in 1965. The Michigan Apple Committee (MAC) is charged with marketing, communications, consumer education and research on behalf of Michigan growers. Assessment funds paid by growers allow MAC to establish and implement marketing programs in retail stores, communication and education to consumers, and research to help sustain and grow the industry in our state.

For generations, families in Michigan have continued the tradition of growing apples. With Michigan’s climate, proximity to lakes and nutrient-rich soil, growers discovered Michigan was the ideal place to grow quality, flavorful apples.